638 – Tracking and Mapping

Looking back over the smartphone era of the last 15 or so years, one of the most transformative technologies is the confluence of mapping and geo-location, providing route guidance, finding things and even people. How did we manage to make our way around cities before maps in the palm of our hands? Just exit a tube or subway station anywhere in the world, and observe the herds of people spinning around looking at their phone trying to get a GPS fix.

Although Microsoft ceded the mobile phone space around 5 years ago, effectively leaving Android and iOS as the only options, the Bing Maps service still survives, even if fewer websites and mobile apps make use of it today. clip_image003[4]Windows 11 comes with a built-in Maps app which offers some decent functionality (and offline use), but lacks some of the features of Bing Maps in a browser, like the Ordnance Survey view showing public footpaths and other attractions in the UK (if you have the country setting to United Kingdom, that is).

Given the lack of “Bing Maps mobile” – and the commensurate lack of usage – the data that sits alongside may be less accurate, too; look at the reviews on the Windows Maps app in the store, and the main complaints are from people who don’t want it at all or comments about the map and PoI data being stale.

clip_image005[4]Some neat features in Bing Maps make it stand out from others – the Bird’s Eye view is cool, though not always as fresh or widely available as it used to be.

The team still updates imagery for the web view, provides data to the awesome 3D Cities feature in Windows Maps and contributes to the amazing scenery in Flight Simulator (even if some modders are switching Flight Sim to using Google Maps instead).

Bing Maps in a browser does sometimes offer a City Flyover option, which is akin to the Flight Sim view.

clip_image007[4]clip_image009[4]Bing’s Streetside can be sparse compared to Google’s Street View, even though the Google Maps car is sometimes thwarted with a “None Shall Pass” situation. Search the web and there are many – some NSFW – weird attractions found on Street View.

Some odd things can be found on Streetside too.

Apple used Google Maps data for its own maps app on the iPhone at first, but replaced with its own service which was at first poorly received. 10 years later, Apple Maps – available, of course, only to fruity device users – does a much better job and purports to be less cavalier with the user’s data than the advertising company. Despite a much larger number of users flocking to the universally available Google Maps, Apple Maps provides a good service for iOS users, and is there by default.

clip_image011[4]If you choose to surrender the use of your personal data to the advertising industry, Google Maps does offer some very useful capabilities in recording where you’ve been; it will remind you where you parked your car and let you see if you’ve visited a particular place before, and when.

clip_image013[4]If your family and friends consent, you can also share your whereabouts in real time, showing a pin in the map where they are, and when the location was last recorded.

This could be handy for checking if your kids are where they’re supposed to be, for friends arranging to meet or just knowing when to expect someone to come home. You can enable sharing of your location to each specified contact for a limited time or until it’s turned off, and it will also let you see their name, picture and other info including (!) battery level of their phone.

clip_image015[4]Sign into Google Maps on your computer, and you’ll be able to keep track of people a little more easily, too (as well as manage your own location sharing), and review your own timeline of where you’ve been. It’s usually somewhat fascinating and sometimes a little creepy.

Fortunately, you can choose to edit or remove certain items of data, export it to other formats or disable the collection of it altogether.

You give up some control of personal data, and you get some benefit from it.

As some say, them’s the breaks.

Tip o’ the Week 430 – developers, developers, developers

clip_image001This week has seen the Microsoft developer conference, called //build/ in its current guise, take place in “Cloud City”, Seattle (not so-called because it rains all the time – in fact, it rains less than in Miami. Yeah, right). Every major tech company has a developer conference, usually a sold-out nerdfest where the (mostly) faithful gather to hear what’s coming down the line, so they know what to go and build themselves.

Apple has its WWDC in California every year (for a long time, in San Francisco), and at its peak was a quasi-religious experience for the faithful. Other similar keynotes sometimes caused deep soul searching and gnashing of teeth.

The Microsoft one used to be the PDC, until the upcoming launch of Windows 8 meant it was time to try to win the hearts & minds of app developers, so //build/ became rooted in California in the hope that the groovy kids would build their apps on Windows and Windows Phone. Now that ship has largely sailed, it’s gone back up to the Pacific North West, with the focus more on other areas.

clip_image003Moving on from the device-and-app-centric view that prevailed a few years back (whilst announcing a new way of bridging the user experience between multiple platforms of devices), Build has embraced the cloud & intelligent edge vision which cleverly repositions a lot of enabling technologies behind services like Cortana (speech recognition, cognitive/natural language understanding etc) and vision-based products such as Kinect, HoloLens and the mixed reality investments in Windows. AI took centre stage; for a summary of the main event, see here.

clip_image005The cloud platform in Azure can take data from devices on the edge and process it on their behalf, or using smarter devices, do some of the processing locally, perhaps using machine learning models that have been trained in the cloud but executed at the edge.

With Azure Sphere, there’s a way for developers to build secure and highly functional ways to process data on-board and communicate with devices, so they can concentrate more on what their apps do, and on the data, less on managing the “things” which generate it.

For all of the breakouts at Build and the keynotes on-demand, see here.

Back in the non-cloud city, Google has adopted a similar developer ra-ra method, with its Google I/O conference also taking place in and around San Francisco, also (like WWDC and Build) formerly at Moscone. It happened this past week, too.

Like everyone else, some major announcements and some knock-em dead demos are reserved for the attendees to get buzzed on, generating plenty of external coverage and crafting an image around how innovative and forward thinking the company is.

Google Duplex, shown this week to gasps from the crowd, looks like a great way of avoiding dealing with ordinary people any more, a point picked up by one writer who called it “selfish”.

Does a reliance on barking orders at robot assistants and the increasing sophistication of AI in bots and so on, mean the beginning of the end for politeness and to the service industry? A topic for further consideration, surely.